A current work in progress

This case study is of project I am currently working on based on UX Magic methodology, in collaboration with 1 designer. The challenge is to build a owner-to-dog matching application for a dog rescue center, starting from existing user personas. The final will be a consumer-facing iOS app experience for users to find the perfect dog, and a desktop administrative dashboard for the business to populate and manage the content, appointments, donations, and other features for the brick-and-mortar business.

First developing 50 B2C + B2E user stories based on the user personas

Distilling the user stories into a conceptual model and prioritization matrix

Developing site maps and semantic grids

Developing user flows and gamification

Next steps

• Defining modified screens and flows for prototype

• Defining UI style and implementation across the screens